We have learned a lot over the last few posts about how to grow your breeding business using social media (if you missed it, go back and check them out).
As an overview, in
Part 1 of our breeder training blog series we learned about how to get started on social media. We learned that short videos are the most effective way to reach people and how to connect with people so they can know, like and trust you and your breeding program.
In
Part 2 we covered how to determine what content to create and talked about simply recording the things we already do and see every day to simplify the content creation process and save time.
In
Part 3 we find out how to make money from our accounts, how to follow the rules on social media concerning breeders, and how to utilize our links to allow our viewers to talk with us and purchase items from us.
If you didn’t have a chance to read the previous posts in this series, I highly recommend it! Whether you are looking to increase your dog breeding business, learning about selling puppies on facebook, better advertise your health testing on your dogs, or sell a different product, these posts can help you to increase your profitability from social media.
Here are some additional commonly asked questions for getting started:
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How to sell a puppy fast / How to sell kittens fast?If you are looking to sell puppies fast you will probably want to look at listing them on a website like
puppies,
hoobly,
puppyspot,
ksl or other similar sites.
Make sure you have great pictures. Bad pictures will make it very difficult to sell your puppies or kittens online. Invest the time and money to get a decent set up or pay a professional to take your pictures. It is worth the investment.
The best way to sell puppies online takes time. To have high quality pet homes you will want to build up your own following through social media and your own website.
- How to sell puppies online / How to sell kittens online?
Selling puppies online free can be done several different ways including on 3rd party websites, your own website or through social media. We have been focusing mostly on social media but stay tuned for more posts about the other two.
- What is the optimal ratio of live videos to reels?
Usually if you have videos that are getting a lot of traction, it’s good to go live. This way when people are watching your video they can see that you are live and they can hop on and ask a question and you can send them to the link in your bio/profile.
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What is the best way to edit my videos?
TikTok has video editing in the app that is easy to use, so does Instagram. The tools they have should be good enough to get you started. If you start working on more complicated videos, CapCut is a good video editing app/tool.
- How can I get people to engage with my page?
Engagement is based on comments, likes and views, so just try different things out to see what gets the most engagement from your followers or viewers. Maybe let people help you with naming the puppies or picking the theme for the litter. Responding to people in comments can also help boost engagement.
- What can I do if I feel like I don’t have enough time to respond to comments or connect with my followers?
If you need help responding to people, one option is to hire an assistant from the Philippines (you’ll want to vet out their English skills for responding to texts, etc), they typically charge around $5/hr and do an excellent job. (Subscribe to our blog so you don't miss our future blog post on this.)
- How long will it take to build up my presence on social media?
It’s not overnight, it’s something you need to be consistent at. If it’s a reel 3 days a week, do that, just find something you can be consistent with. But it’s really just creating content using what you are already doing.
- What type of TikTok account should I create?
If you are brand new to TikTok, you want a creator account, not a business account. And you need to get to 1000 followers in order to get a link in the bio. If you have Instagram, you can link your Instagram to your TikTok account so people can follow you over.
***If you are interested in learning more about leveraging social media for your business or would like to work with me to help grow your business, please complete the form below and we'll set up a time for us to chat!***
When your account is ready, you can begin creating content that is interesting to your target audience. Try to post regularly and be consistent with your content.
Engage with other TikTok users and comment and like their videos to get more exposure. You can also use hashtags to reach a wider audience. Lastly, stay active and post regularly. If you do this and put in enough effort, you will eventually reach your goal of 1000 followers.
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